Cape Gazette
http://capegazette.villagesoup.com/p/944087

Heeding media relations do’s and don’t's promotes success

By Lana O'Hollaren | Jan 06, 2013

As a small-business owner, enticing a reporter to cover your business is no easy task. Their email inbox is more crowded than Route 1 on a Fourth of July weekend. One local newsperson estimated that she receives more than 300 messages daily, just ...

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